office wear Lingerie
10 Best Lingerie Essentials for Workwear
December 19, 2025

The perfect pair of trousers and a crisp white shirt is the first thing that comes to mind when we think of workwear, but we often ignore the lingerie we wear under. If you think your regular undergarments are good to wear under formal clothes, think again. Why do you need separate lingerie for work? …

5 Reasons Why Online Lingerie Shopping Is So Much Better
5 Reasons Why Online Lingerie Shopping Is So Much Better

Whether you’re shopping for a t-shirt bra for daily use, a comfy wireless style or a sexy lace number, online shopping has changed the lingerie shopping game in India. From an online store, you can buy lingerie from the comfort and privacy of your home, with endless style options, size guides, and virtual help available …

Sign wearing wrong bra feature image
8 Signs That You’re Wearing The Wrong Bra Size
December 14, 2025

If your bra pokes, squeezes, rides up, or just feels ‘off’, you are not alone. Most women wear the wrong bra size without even realising it. The result is a long list of daily discomforts that feel normal because we get used to them. But the truth is, a well-fitted bra should feel supportive, easy, …

Reasons Why You Should Dump Your Tight Bra Right Away
Reasons Why You Should Dump Your Tight Bra Right Away
December 1, 2025

If you take off your bra and feel instant relief, chances are it’s too tight. Many women assume this bra discomfort is normal, but it is not. A too-tight bra can cause a range of problems, from skin irritation to backaches. Today, we will walk you through the real side effects of tight bras, when …

what is padded bra
What is a Padded Bra & Its Uses

A type of bra that uses foam or gel inserts as cups to enhance bust shape, provide coverage, and smooth out appearances under clothes. Whether you seek a lift or shape or want confidence under fitted clothing, a padded bra is your best friend. To put it another way, it’s a bra with inserts or …

Strapless bra
Best Strapless Bra for Heavy Bust: Stay Supported & Stylish
November 27, 2025

If you’ve ever worn a strapless bra for a heavy bust, you probably know the struggle: bra slipping, the constant adjusting, and that quiet prayer before you move your arms. Most strapless bras for large breasts promise support but rarely live up to it. The right one should lift, shape, and support so you can …

Bra Guide for Every Woman
How to Buy, Select & Care for Your Bras: Clovia’s Complete Bra Guide for Every Woman

Hey, gorgeous, let’s talk bras! Honestly, saying – bras can be confusing. You’re a 34C according to one brand and a 32D according to another. And then there are all these variations – padded, non-padded, wired, balconette—and I’m sure you are left wondering… how to buy a bra that truly fits? That’s why we curated …

lingerie for body type
Perfect Lingerie To Suit Your Body Type
November 26, 2025

Hey there, gorgeous! When it comes to looking and feeling stylish, the perfect lingerie isn’t just about soft fabric; it’s about choosing pieces that mingle with your curves, embracing your unique body. That’s the reason we’re going to talk about lingerie for every body type there is. Whether you have a curvaceous hourglass, an elegant …

Top 10 Bras for Office Wear
Top 10 Bras for Office Wear
November 25, 2025

If there is one thing that all working women need, it is the correct office bra that will keep them secure, confident, and supported all day during long hours. Between deadlines, presentations, and coffee breaks, your bra must be second skin and not an obstacle. But wait, finding the best bra for office wear that …

Bra and a Bralette
What’s the Difference Between a Bra and a Bralette?
November 4, 2025

Deciding between a bralette and a bra may look difficult. They’re both fashionable, they’re both comfortable, and they both should be in your closet. But when it is about support, shape, and dressing, the two are used differently. The best news? Making the right choice becomes easier when you know what distinguishes a bralette from …

Bra and Lehenga: How to Pair Them for Your D-Day?
October 8, 2025

Do you hear that? Because we already do…. They are the bells reminding us of the soon-approaching wedding season! This calls for the prettiest attire and everything that follows it. That being said, let’s start with the basics – choosing bras for lehengas and other outfits. Because what is more important than choosing comfortable and …

how to wear bra
How to Wear a Bra Correctly: Beginners’ Step-By-Step Guide

  It’s simple to pick a bra, but wearing it correctly is a whole different story. Most women battle with slipping straps, gaping cups, or bands that just ride up out of nowhere, and all because of a poor fit or incorrect way of wearing a bra. The good news is that it’s not impossible. …

Non-Wired vs Underwired Bra
Non-Wired vs Underwired Bra: Which is Better for You?
September 25, 2025

Alright, so you’re diving into the world of bras, huh? We are sure you are here because of the age-old debate: underwired versus non-wired. Basically, it’s a battle of support versus comfort, structure versus freedom, and honestly, sometimes it feels like there’s no right answer. But don’t sweat it! This guide is going to break …

padded vs push up
Difference Between Padded Bra and Push-Up Bra
September 24, 2025

Many people get confused between padded bras and push-up bras because they look similar. Both have padding, both can smoothen your “silhouette”, and both show up in the lingerie aisle side by side. But the purpose and effect of each are different. This blog will help you decide which fits your body, your style, and …

Signs You Need To Get A New Bra
5 Signs You Need To Get A New Bra Right Now
May 27, 2025

We all have that go-to bra that’s a favourite. And, sometimes we try to ignore the fact that it’s time to let it go and get a new bra. It’s important to toss the bra when it’s no longer usable. Wondering if you can hold onto it for just a little longer? The answer is …