
Being busty comes with its own set of challenges – especially when you are looking for bras that offer optimal support without compromising on fit or fashion. That daily ritual of fixing bra straps digging into the shoulders, leaving a mark at the end of the day, or the side spillage when wearing that favourite …
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Your wedding night is one of the most special and intimate moments of your life, and what you wear can play a big part in how confident, beautiful and comfortable you feel. Whether you prefer something soft and romantic or bold and glamorous, choosing the right nighty sets the mood for the evening and makes …
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A Parent & First-Time Buyer’s Guide for Growing Up with Confidence. “Mom, do I need a bra?” — a question that can leave both parents and daughters speechless for a moment. It is one of those times that characterise the lovely (and sometimes weird) process of maturing. However, the fact is that there is no …
Continue reading “Knock-Knock, High Time to Know – What Is the Right Age to Wear a Bra?”

Decided to go to the gym but don’t have the clothes for it? We can help you get started. There’s two things you need to pay attention to when looking for activewear for the first time- It should be comfortable. You’re going to move around a lot while working out, so don’t opt for stiff …

Well, we all have those special friends who prove to be a great support system in our lives, just the same way your breasts also need a special friend to provide a good support system. This is why you need to meet your new best friend, aka Padded Bras, to enhance your silhouette. You get …
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Before getting into the main topic, let me just briefly tell you what exactly thong underwear is. It is an undergarment that contains a thin waistband, has a triangular piece of cloth to cover the front and a thin string that lies between the buttocks that connects the waistband with the crotch of the …

Sports bras aren’t just a part of gym sessions anymore. They have transformed into daily wear for those who require comfort, support, and style all at the same time. Whether grunting through an intense HIIT session, stretching yourself at a yoga class, or just enjoying a lazy day in, the right sports bra can be …

Let’s begin with the basics: what is lingerie? Imagine it as the stunning link between innerwear and high fashion! It’s your secret companion that boosts your confidence and makes you beautiful, essentially celebrating you. Whether it’s Sunday loungewear with a relaxed yet adorable factor or a romantic night-worthy lace set, knowing the different types of …
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Draping a saree is no less than an art. But the feeling of looking like a total diva can quickly turn into a struggle if you are constantly worrying about your bra peeking, straps slipping, or your girls not getting enough support. But the correct bra for a saree blouse can solve such issues. It’s …
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What could be the best part of the day for any woman? It’s that glorious moment when you finally unhook your bra and feel so relieved. It’s a common feeling among women across the globe. But as much as we look forward to this moment, let’s be honest – avoiding wearing a bra isn’t always …

That feeling when your favourite gym t-shirt or leggings that have been with you from the start of your fitness journey don’t fit the way they used to be? Just as you have changed over time, now it’s their turn to change! Worn-out gymwear doen’t only affects your look but can even hamper your performance, …

As the temperature is rising, fans/ACs have become your best buddies now, there is one switch you should make in your wardrobe for a sound sleep is making a switch to cotton nightwear. Believe us, your skin will thank you! Summers can be brutal, and getting a restful sleep also becomes harder. Here is where …
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Let’s be real – summers can be brutal. Getting a restful and sound sleep can be difficult due to heatwaves, humidity, pollution and power cuts. We know and we get you! But we have something that can help you get a comfortable, good night’s sleep and help you sleep like a baby – Clovia’s Cotton …
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Selecting the right nightwear for your good night’s sleep makes all the difference for your comfort and sleep quality. Many options are available in the market, but Top & Pyjamas and Nightdresses are the top choice among Indian women. Each of them has its own benefits and style appeal. This blog lists down the comparison …
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Trying on the underwired bra feels fantastic at first, knowing your breasties are lifted, they have the right kind of support and the boost of confidence it gives. But sometimes these underwired bras can make your day difficult! Here are 5 thoughts every girl has when wearing an underwired bra for the first time. 1. …
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